Source: WebMag
Showing posts with label Online Shopping. Show all posts
Showing posts with label Online Shopping. Show all posts
Social Networking Trends
Social networking is the most popular online activity worldwide
Social networking behavior both transcends and reflects regional differences around the world
The importance of Facebook cannot be overstated
Microblogging has emerged as a disruptive new force in social networking
Local social networks are making inroads globally
It’s not just young people using social networking anymore – it’s everyone
‘Digital natives’ suggest communications are going social
Social networking leads in online display advertising in the U.S., but lags in share of dollars
The next disrupters have yet to be decided
Mobile devices are fueling the social addiction
ComScore - BUILDING MORE INFORMED MOBILE STRATEGIES
READ ALSO: LOCAL SEARCH
Social networking behavior both transcends and reflects regional differences around the world
The importance of Facebook cannot be overstated
Microblogging has emerged as a disruptive new force in social networking
Local social networks are making inroads globally
It’s not just young people using social networking anymore – it’s everyone
‘Digital natives’ suggest communications are going social
Social networking leads in online display advertising in the U.S., but lags in share of dollars
The next disrupters have yet to be decided
Mobile devices are fueling the social addiction
ComScore - BUILDING MORE INFORMED MOBILE STRATEGIES
READ ALSO: LOCAL SEARCH
Jingle bells and QR codes
Once upon a time, Santa was holding an iPhone, waiting for some children to be greeted. A child came along and added some toys to the wishlist, just on the spot, on the phone.
Not that I would be a fan of such Christmas, but the possibilities are fascinating. The right combination - signage/QR code or signage/screen - seems like a sensible and forward-thinking win/win solution. If nothing, more sophisticated leaflets are the way to go if you need to get people online.
Check this out:
This Christmas, Wallmart came up with a pop-up shop offering Barbie dolls, toy cars and Hot Wheels racetracks... in the subway station, Union Station in Toronto.
It's like choosing things from the shop windows, just the customers do not have to go inside the shop. Walmart asked kids, which toys they liked most (via Twenties Christmas hits) and included the top choices in its pop-up store.
The clever idea is not only that people do not have to go inside shops, but they can choose when to stop and it's done via their smart phones (and orders can be tracked down instantly too).
That just makes me wonder, who will be the first one in Australia to come up with such a concept.
View original post on BrandingCh.
Not that I would be a fan of such Christmas, but the possibilities are fascinating. The right combination - signage/QR code or signage/screen - seems like a sensible and forward-thinking win/win solution. If nothing, more sophisticated leaflets are the way to go if you need to get people online.
Check this out:
This Christmas, Wallmart came up with a pop-up shop offering Barbie dolls, toy cars and Hot Wheels racetracks... in the subway station, Union Station in Toronto.
It's like choosing things from the shop windows, just the customers do not have to go inside the shop. Walmart asked kids, which toys they liked most (via Twenties Christmas hits) and included the top choices in its pop-up store.
The clever idea is not only that people do not have to go inside shops, but they can choose when to stop and it's done via their smart phones (and orders can be tracked down instantly too).
That just makes me wonder, who will be the first one in Australia to come up with such a concept.
View original post on BrandingCh.
93.3.% purchased something because a blogger recommended it
One of the best infographics and collected data ever! Well done, clever girls ;) No need for additional comments either, you'll get the idea ;)
Fashion fixed, by Asos.com
No wonder ASOS is shipping two jumbo jets of product to Australia each week. I have been a big fan for years (even in the UK, let's say early 2006). Receiving another great email update, it made me think - what is behind its success, from a customer's point of view?
WEBSITE
fresh content / great images / user-friendly navigation / segmentation / search filters
PRODUCTS
super broad range and endless possibilities of choice (including curve and maternity), well-written product description and images - and best of all mini catwalk videos, and let's be honest, it's all very reasonably priced
SOCIAL MEDIA
sharing / engagement of fashion bloggers / personalisation - outfits & looks / trends & features, mobile phone app - ASOS have the most complex social media strategy I've ever seen
EXTRAS
magazine, own brands, great discounts, very good customer service, free shipping and returns
I love the way ASOS has built unbelievable number of loyal followers and to be honest, I don't see any similar competition in the years to come.
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